Project Details
The U.S. Capitol Police partnered with VIVO to revitalize its recruitment brand following the events of January 6th. VIVO led a digital campaign featuring compelling visuals and messaging that highlighted the prestige, respect, and growth opportunities of a career with the Capitol Police. The campaign drove a 75% increase in website visits and a 50% rise in applications, successfully attracting new recruits and restoring confidence in the organization.
Certifications & Contract vehicles
